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Email Marketing

Klaviyo + Kawaa

Clean your Klaviyo lists

Improve your Klaviyo email deliverability by verifying your subscriber lists. Remove invalid emails before campaigns, segment by email quality, and maintain a healthy sender reputation.

Features

Bulk list verification
Profile property updates
Flow integration via webhooks
Segment by verification status
Signup form validation
Suppression list management

How to Set Up

1

Export your list

Export profiles from Klaviyo to CSV format.

2

Verify with Kawaa

Upload the list to Kawaa for bulk verification.

3

Import results

Import verification results back to Klaviyo as profile properties.

4

Create segments

Build segments based on email verification status for targeted campaigns.

Use Cases

Pre-campaign list cleaning

New subscriber validation

Re-engagement campaign targeting

Deliverability improvement

Frequently Asked Questions

How do I add verification status to Klaviyo profiles?

Import results with a custom property like "email_verified" that you can use for segmentation.

Can I automate verification for new subscribers?

Yes. Trigger on new-profile creation and call https://api.kawaa.com/v1/verify — from your own code, or from a generic HTTP step in Zapier or Make — then write the result back via Klaviyo's API. Kawaa is not published as an app on Zapier or Make yet, so the generic HTTP step is the route.

Should I suppress or delete invalid emails?

Add invalid emails to your suppression list to prevent future sends while maintaining the profile data.

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